Main Street training
 

Event Date:
Tuesday September 24, 2019
 
Event Time:
11:30 AM - 5:20 PM
 
 
 
Location:
 
 
CRMU Basement
123 3rd Avenue
Coon Rapids IA 50058
 
 
 
 
Contact Info:
 
 
712-999-4769
 
 
Documents:
 
 
 
 
 
 
Details:
 
 

MSI will lead a series of trainings on the Main Street Approach. These 80 minutes trainings will take an in-depth look at the different elements, potential activities, and focuses that shape the Main Street Approach (design, economic vitality, promotion, and organization).  Trainings will provide a general overview of the focus areas, discuss traditional roles and activities of the four key tasks forces, and include interactive discussions to guide the future of downtown Coon Rapids.

11:30-12:50       Organization Training (Building a Strong Organization)
1:00-2:20           Promotion Training (Social Activities and Opportunities for Downtown)
2:30-3:50           Economic Vitality Training (Making Downtown a Better Place for Business)
4:00-5:20           Design Training (Improving the Look and Feel of Downtown)

 


Volunteers are needed in each of the four Main Street Approach’s focus points: economic vitality, design, promotion and organization. 

Economic Vitality (Economic Development or Business Opportunities): The Economic Vitality team, which is also referred to as Economic Development or Business Opportunities, is responsible for improving the economic performance of the district. Its responsibilities include helping existing businesses better meet the needs of customers and expand their sales, developing and attracting new businesses, ensuring that adequate capital is available to support business and property development, and creating and managing tools and incentives to encourage and support business and property development.

Design: The Design team is responsible for implementing all the aspects that involve physical and visual components, including wayfinding signs, building rehabilitation, infill development, public spaces, signs, window displays, logos, transportation and parking. Design team members might include people with expertise in architecture, landscape architecture, urban planning, product design, graphics, visual merchandising, historic preservation, and civil engineering, as well as people with a strong appreciation for an understanding of the physical characteristics that help make an older or historic commercial district work well.

Promotion:   The Promotion team is responsible for marketing the district to area residents, district workers, visitors, investors and others. Its responsibilities include planning and implementing three specific types of promotional programming:

  • Special events and festivals
  • Business and retail promotional activities
  • Image-building activities

This team may be broken into smaller task forces with targeted focuses like “Famers Market Committee”. Special events and festivals also simply need lots of volunteers to help staff and ensure smooth implementation. These events offer a great opportunity to involve school groups, civic organizations, social clubs, and other civic-minded organizations.

Organization (Outreach): The Organization or Outreach team is responsible for ensuring that the revitalization program has the financial resources, volunteers, and partnerships it needs to accomplish its mission and to successfully implement each Transformation Strategy. This team might be broken into small task forces with targeted focuses like fundraising. Organization team members might include people with expertise in business management, public and/or media relations, fundraising, organizational development, project management, or leadership.

 

To get a better understanding of what each of these four teams will do, attend the new program training on Tuesday, September 24 in the Coon Rapids Municipal Utilities basement.

11:30-12:50       Organization Training (Building a Strong Organization)

1:00-2:20           Promotion Training (Social Activities and Opportunities for Downtown)

2:30-3:50           Economic Vitality Training (Making Downtown a Better Place for Business)

4:00-5:20           Design Training (Improving the Look and Feel of Downtown)

City of Coon Rapids
City of Coon Rapids
123 3rd Avenue South, Coon Rapids, IA 50058
Phone: 712-999-7749
Contact Us  |  Site Map  
Find us on Facebook Follow us on Facebook
Government Websites by MunicipalCMS
E-notify RSS Feeds Twitter Facebook 
0